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Tuesday 30 June 2015

IRCTC has now entered a advertising partnership with ride-sharing service BlaBlaCar.

After partnering with SpiceJet to offer air tickets to passengers who were getting tickets on the wait list, IRCTC has now entered a advertising partnership with ride-sharing service BlaBlaCar.

The partnership will allow BlaBlaCar to advertise its ride-sharing services to IRCTC website users looking to book tickets for their city-to-city journeys. The service is expected to be useful for travellers who don't have confirmed train tickets and are seeking for last-minute travel solutions.

The partnership is a first of its kind in India with the railways partnering with an “sharing economy” model. IRCTC is a subsidiary of Indian Railways, and handles catering, tourism and online ticketing operations for railways.

BlaBlaCar allows users to choose co-travellers in a member community with declared identities and peer-to-peer ratings.

"Our partnership will allow Indians across the country looking for last-minute travel options and those with wait-listed tickets to travel through car ridesharing," Raghav Gupta, India Country Manager, BlaBlaCar said.

In BlaBlaCar the price per co-traveller is limited to a partial contribution towards the cost of the journey, and prohibits the car-owner from making a profit from the trip.

The platform makes a per-passenger distance-based cost recommendation for every journey that is transparent. However, hopefully all the issues with the ridesharing service have been resolved.

Source : FirstPost

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